VITM Hanoi 2026 Held April 9–12 | International Tourism Fair Draws Over 90,000 Visitors

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An image of a representative explaining a nature experience model to visitors at a travel trade fair booth. This is a generated image and not the actual VITM venue.

VITM Hanoi 2026 (Vietnam International Travel Mart), one of Vietnam's leading international tourism trade fairs, was held in Hanoi from April 9 to 12, 2026.According to an announcement by the Ministry of Culture, Sports and Tourism issued after the event closed, attendance over the four days exceeded 90,000 people.

An image of a representative explaining a nature experience model to visitors at a travel trade fair booth. This is a generated image and not the actual VITM venue.
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Themes Covered at VITM Hanoi 2026

The theme of the 15th edition in 2026 was "Digital Transformation and Green Growth — Elevating Vietnamese Tourism." In addition to business meetings between travel agencies, airlines, accommodation providers, and tourism-related businesses, seminars were held covering AI-driven tourism initiatives and tourism promotion in the Mekong Delta and other regions.

Pre-event official information had projected participation from around 450 booths and more than 600 companies and organizations from 20 countries and regions. One important note: the figure of 450 referred to the projected number of booths, not the number of companies. For general visitors, the event also served as a venue for comparing domestic and international travel products, airline tickets, accommodation, and regional goods.

Exhibition overview

Dates: April 9–12, 2026 (concluded)
Venue: I.C.E Hanoi (Hanoi International Exhibition Center, 91 Tran Hung Dao)
Organizer: Vietnam Tourism Association
Visitors: Over 90,000 (announced after the event closed)

This article was originally published based on pre-event information and has since been updated to reflect post-event results and official information. For the dates and participation details of the next edition, please check theVITM official websitefor the latest information.

Reference:VITM Official Event Information、Closing Announcement by the Ministry of Culture, Sports and Tourism of Vietnam

Check the update date

Check the update date in the body of the article, not just the search result excerpt. If you are unsure whether figures or proper nouns are still current, go to the primary source from the company, organizer, or government authority. If no official page can be found, treat that fact itself as a factor in your judgment, and do not make bookings or long trips based on old articles alone.

Compare on equal terms

Align not just the price but also the date of use, number of people, volume or content, taxes and service charges, cancellation conditions, and travel time before comparing. Convert to yen at the rate on the day, and for evaluative terms such as "cheapest," "popular," or "high quality," check whether the basis and the period covered are stated.

Have One Backup Plan Ready

Closures, sell-outs, rain, and traffic delays can all happen while traveling. Deciding in advance on a nearby alternative, a different time slot, or an indoor option helps you avoid unnecessary travel or costly snap decisions on the ground. Also share information about your companions' stamina, dietary restrictions, and any concerns about steps or restroom access before you go.

The Order in Which to Confirm Things On the Ground

First confirm the name and address, then operating hours and whether the event or venue is running, and finally the price and conditions of use. If there is a venue with the same name or outdated map information, cross-check the phone number, official account, and exterior of the building. If the information on the ground differs from the article, give priority to the official notices posted on the day and the explanations given by staff.

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Author of this article

In my third year living in Ho Chi Minh City, Vietnam. I launched this specialist Vietnam travel information site hoping to share local knowledge you simply can’t get by visiting as a tourist — the kind of thing you only understand by being here.

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