{"id":1534,"date":"2026-03-19T15:21:14","date_gmt":"2026-03-19T06:21:14","guid":{"rendered":"https:\/\/vietnam-gift.com\/?p=1534"},"modified":"2026-08-02T07:21:53","modified_gmt":"2026-08-01T22:21:53","slug":"the-coffee-house","status":"publish","type":"post","link":"https:\/\/vietnam-gift.com\/en\/cafe\/the-coffee-house\/","title":{"rendered":"The Coffee House Complete Guide | Ordering and How to Make the Most of It"},"content":{"rendered":"

When talking about Vietnam's caf\u00e9 culture, there's one chain that deserves the most attention right now. Its name isThe Coffee House<\/a>. Starting from an alley in Ho Chi Minh City, this caf\u00e9 grew in just 10 years to about 93 locations across 15 cities nationwide. Aiming to be not \"just a place to drink coffee\" but \"a place where people gather and connect,\" the space is perfect for a break while traveling, for a bit of work, and for feeling the local atmosphere firsthand. This article thoroughly introduces the appeal of The Coffee House from a Japanese traveler's perspective.<\/p>\n\n\n\n

1. A Caf\u00e9 as a \"Place to Belong\" Created by a Pepsi Elite<\/h2>\n\n\n\n

The Coffee House story begins with one young man's decision. The founder, Nguyen Hai Ninh, after graduating from the chemistry department of Ho Chi Minh City University of Technology, was on a career path with a promised future as a management candidate at the global beverage maker PepsiCo. Yet he deliberately let go of that stable road.<\/p>\n\n\n\n

In 2011, Ninh first launched a caf\u00e9 chain called Urban Station. Building on the know-how and experience cultivated then, in 2014 he created a new brand, \"The Coffee House,\" in Ho Chi Minh City. The concept he raised was \"community coffee\": not merely serving coffee, but creating places where people work, talk with friends, and build new connections. That was the vision Ninh envisioned.<\/p>\n\n\n\n

This philosophy is strongly reflected in the store design too: spacious table layouts, a relaxed atmosphere where staying long doesn't feel awkward, and the well-equipped Wi-Fi described later. It's similar to how Japan's Starbucks raised the banner of the \"third place,\" but The Coffee House goes a step further, realizing \"everyone's living room\" that blends into the daily lives of Vietnamese people.<\/p>\n\n\n\n

In 2024 it was acquired by the major Vietnamese restaurant group Golden Gate, and its management structure changed greatly. The store count, once over 150, was narrowed to about 93, but this can also be called a shift to \"quality over quantity.\" Service quality at each store has been raised, and an environment is taking shape where tourists can expect consistent quality whichever store they enter.<\/p>\n\n\n\n

2. Don't Miss These! Recommended Menu<\/h2>\n\n\n\n

The Coffee House menu offers a wide lineup, from traditional Vietnamese coffee to original creative drinks. For Japanese tourists visiting for the first time, here are three especially recommended categories.<\/p>\n\n\n\n

\u2460 New Sensation: The CloudFee Series<\/h3>\n\n\n\n

When you visit The Coffee House, the first thing to try is the CloudFee series. As the name suggests, its defining feature is a \"fluffy as a cloud\" mouthfeel, and it's the chain's signature original drink.<\/p>\n\n\n\n

The most popular is theCloudFee Cr\u00e8me Br\u00fbl\u00e9e<\/strong>. Atop rich Vietnamese coffee sits plenty of cr\u00e8me br\u00fbl\u00e9e-flavored foam, just like a dessert. The exquisite balance of sweet and bitter makes you realize, the moment you take a sip, \"this isn't just coffee.\"<\/p>\n\n\n\n

Another recommendation is theCloudFee Creamy Roasted Almond<\/strong>. The toasty aroma of roasted almonds harmonizes with the coffee's richness, a cup you can enjoy like a dessert. At 39,000 VND (about 240 yen), it's surprisingly reasonable compared with Japanese caf\u00e9 chains. Do try it as a cup to soothe the fatigue of travel.<\/p>\n\n\n\n

\u2461 For Tea Lovers: The CloudTea Series<\/h3>\n\n\n\n

For those who \"prefer tea to coffee,\" the CloudTea series is just right. Of note among them isCheese Tea<\/strong>. This Taiwanese-born trend drink is given a Vietnamese twist, and the combination of salty cheese foam and refreshing cold tea is superb.<\/p>\n\n\n\n

Fruit tea is also one of The Coffee House's specialties. The price range is 45,000\u201360,000 VND (about 280\u2013370 yen). Vivid drinks packed with tropical fruit, drunk in Vietnam's heat, are pure bliss. Enjoy southern flavors rarely tasted in Japan, like passion fruit and lychee.<\/p>\n\n\n\n

\u2462 The Classic: Vietnamese-Style Phin Coffee<\/h3>\n\n\n\n

Now that you're in Vietnam, you'll want to taste Vietnamese coffee after all. At The Coffee House, the recommendation isPhin S\u1eefa \u0110\u00e1<\/strong>brewed with a traditional phin dripper. The sweetness of condensed milk and the powerful richness distinctive to Robusta blend together, and an experience completely different from Japanese coffee awaits.<\/p>\n\n\n\n

The price is 29,000\u201339,000 VND (about 180\u2013240 yen). It's a bit higher than street-stall coffee, but considering you can enjoy it in a comfortable air-conditioned interior with a clean glass, it's plenty worth it. For those trying Vietnamese coffee for the first time, The Coffee House is a place that offers the best \"introductory cup.\"<\/p>\n\n\n\n

3. A Heaven for Nomad Workers: The Appeal of Wi-Fi and Space<\/h2>\n\n\n\n

When choosing a caf\u00e9 while traveling, the Wi-Fi environment is a point you can't overlook. The Coffee House stands head and shoulders above in this respect.<\/p>\n\n\n\n

First,Wi-Fi is free at all stores<\/strong>\u3002\u30d1\u30b9\u30ef\u30fc\u30c9\u306f\u30ec\u30b7\u30fc\u30c8\u306b\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u304b\u3001\u5e97\u54e1\u306b\u5c0b\u306d\u308c\u3070\u3059\u3050\u306b\u6559\u3048\u3066\u3082\u3089\u3048\u307e\u3059\u3002\u901a\u4fe1\u901f\u5ea6\u3082\u5b89\u5b9a\u3057\u3066\u304a\u308a\u3001\u65e5\u672c\u306e\u4e00\u822c\u7684\u306a\u30ab\u30d5\u30a7Wi-Fi\u3068\u6bd4\u8f03\u3057\u3066\u3082\u905c\u8272\u306a\u3044\u30ec\u30d9\u30eb\u3067\u3059\u3002\u52d5\u753b\u901a\u8a71\u3084\u30af\u30e9\u30a6\u30c9\u3078\u306e\u30d5\u30a1\u30a4\u30eb\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3082\u30b9\u30c8\u30ec\u30b9\u306a\u304f\u3053\u306a\u305b\u308b\u305f\u3081\u3001\u65c5\u884c\u4e2d\u306b\u3061\u3087\u3063\u3068\u3057\u305f\u4ed5\u4e8b\u3092\u7247\u4ed8\u3051\u305f\u3044\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30bd\u30f3\u306b\u3068\u3063\u3066\u3082\u5fc3\u5f37\u3044\u5473\u65b9\u3067\u3059\u3002<\/p>\n\n\n\n

Furthermore,power outlets are provided at each seat<\/strong>at most stores. You can relax to your heart's content without worrying about your smartphone or laptop battery. Charging a phone drained from walking around sightseeing while looking up your next destination\u2014it's perfect for that kind of use too.<\/p>\n\n\n\n

The interior spatial design is also excellent. Many stores have high ceilings and an open feel, and the design lets natural light pour in through large windows, so even a long stay never feels confining. Step in from Vietnam's hustle and bustle and you're in a quiet space with gentle background music. \"A quick break\" mid-trip turning into 2 or 3 hours before you know it is a classic The Coffee House experience.<\/p>\n\n\n\n

4. A Practical Guide for Japanese Tourists<\/h2>\n\n\n\n

From here, we compile information useful when actually using The Coffee House.<\/p>\n\n\n\n

[Easy-to-Access Stores]<\/strong><\/p>\n\n\n\n

In Ho Chi Minh City, there are several stores in the central tourist areas.31 Le Duan<\/strong>is right near the Reunification Palace (the former Presidential Palace). It's a prime location to stop by between sightseeing. On Pham Ngu Lao street, famous as the backpacker district, there's also159 Pham Ngu Lao<\/strong>a store, perfect for escaping the bustle of Bui Vien street for a breather.<\/p>\n\n\n\n

In Hanoi, there are stores at166 Lo Duc<\/strong>and elsewhere. Visit during Old Quarter sightseeing or after strolling around Hoan Kiem Lake.<\/p>\n\n\n\n

[Using the Dedicated App]<\/strong><\/p>\n\n\n\n

The Coffee House has a dedicated mobile app. With the app you can order in advance, greatly cutting your wait time at the store. You also earn points with each order, and accumulated points can be used as coupons on future orders. If you plan to use it several times during your stay, downloading it won't hurt.<\/p>\n\n\n\n

The delivery service is well-developed too, arriving in about 30 minutes from ordering. Having genuine Vietnamese coffee delivered right to your room\u2014on a morning you want to relax at the hotel, or a night tired from sightseeing\u2014is a welcome service.<\/p>\n\n\n\n

[Ordering Tips]<\/strong><\/p>\n\n\n\n

The menu is in both Vietnamese and English, so you can rest easy even without knowing Vietnamese. When ordering at the register, pointing at the menu photo and saying \"This one, please\" gets the point across to start. If you want to adjust the amount of ice or sweetness, say \"Less ice\" or \"Less sugar.\"<\/p>\n\n\n\n

Besides cash, a growing number of stores accept credit cards (Visa\/Mastercard). That said, as with local caf\u00e9s in general, keeping a small amount of cash on hand just in case gives you peace of mind.<\/p>\n\n\n\n

[Price Guide]<\/strong><\/p>\n\n\n\n

The Coffee House price range can be summed up as follows (converted at about 1 yen = 160 VND).<\/p>\n\n\n\n