Hanoi's traditional sweet o mai is drawing attention as a souvenir for foreign travelers. A preserved food made by pickling fruit in sugar or salt and drying it, it's marked by a distinctive flavor where sourness, sweetness, saltiness, and even a slight bitterness coexist in a single piece. Sparked by the cultural experience event \"O Mai GOAT\" held in the Hoan Kiem district, interest from overseas visitors is rising.<\/p>\n
Participants who encountered o mai through interactive events using the five senses\u2014flavor-guessing games, ingredient guessing, and more\u2014one after another said they wanted to buy it to take home as a souvenir.<\/p>\n
O mai is a traditional preserved sweet made by pickling fruit in sugar or salt and drying it. It has a complex flavor where sourness, sweetness, and saltiness, plus even a faint bitterness, layer in a single piece. There are also sweeter types flavored with apricot or ginger, and the strong sourness and unknown flavor surprise foreigners tasting it for the first time.<\/p>\n
At the cultural experience event \"O Mai GOAT\" held in the Hoan Kiem district, interactive activities were on offer\u2014sensory exploration using sight, smell, taste, and touch, flavor-guessing games, ingredient identification, and sensory challenges. Foreign participants' interest rose thanks to this event.<\/p>\n
Participants from various countries offered candid impressions. Here are the main voices, organized.<\/p>\n