{"id":3932,"date":"2026-07-28T01:40:02","date_gmt":"2026-07-27T16:40:02","guid":{"rendered":"https:\/\/vietnam-gift.com\/?post_type=editorial&#038;p=3932"},"modified":"2026-07-28T02:37:50","modified_gmt":"2026-07-27T17:37:50","slug":"vietnam-genz-fashion","status":"publish","type":"editorial","link":"https:\/\/vietnam-gift.com\/en\/editorial\/vietnam-genz-fashion\/","title":{"rendered":"Why does Vietnam's Gen Z choose \"homegrown brands\"? | The buying habits and values of the social-media generation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u30d9\u30c8\u30ca\u30e0\u306e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3092\u52d5\u304b\u3057\u3066\u3044\u308b\u306e\u306f\u3001\u3044\u307e20\u4ee3\u524d\u5f8c\u306e\u82e5\u3044\u4e16\u4ee3\u2014\u2014\u3044\u308f\u3086\u308bZ\u4e16\u4ee3\u3060\u3002\u5f7c\u3089\u304c\u4f55\u3092\u57fa\u6e96\u306b\u670d\u3092\u9078\u3073\u3001\u3069\u3046\u3084\u3063\u3066\u8cb7\u3063\u3066\u3044\u308b\u306e\u304b\u3092\u77e5\u308b\u3068\u3001\u306a\u305c\u7121\u540d\u306e\u30ed\u30fc\u30ab\u30eb\u30d6\u30e9\u30f3\u30c9\u304c\u6b21\u3005\u3068\u30d5\u30a1\u30f3\u3092\u96c6\u3081\u308b\u306e\u304b\u304c\u898b\u3048\u3066\u304f\u308b\u3002\u3053\u306e\u8a18\u4e8b\u306f\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u30a2\u30d1\u30ec\u30eb\u3092\u300c\u3064\u304f\u308b\u5074\u300d\u3067\u306f\u306a\u304f\u300c\u8cb7\u3046\u5074\u300d\u304b\u3089\u6398\u308a\u4e0b\u3052\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5148\u306b\u5927\u67a0\u3092\u8a00\u3046\u3068\u3001\u30d9\u30c8\u30ca\u30e0\u306eZ\u4e16\u4ee3\u306e\u6d88\u8cbb\u306b\u306f3\u3064\u306e\u7279\u5fb4\u304c\u3042\u308b\u3002\u2460\u30d6\u30e9\u30f3\u30c9\u306e\u77e5\u540d\u5ea6\u3088\u308a\u300c\u81ea\u5206\u306e\u4fa1\u5024\u89b3\u306b\u5408\u3046\u304b\u300d\u3067\u9078\u3076\u3001\u2461\u30b9\u30de\u30db\u306e\u52d5\u753b\u304b\u3089\u76f4\u63a5\u8cb7\u3046\u3001\u2462\u6d77\u5916\u306e\u61a7\u308c\u3068\u81ea\u56fd\u3078\u306e\u8a87\u308a\u304c\u540c\u5c45\u3057\u3066\u3044\u308b\u2014\u2014\u3053\u306e3\u70b9\u3060\u3002\u9806\u306b\u898b\u3066\u3044\u304f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1440\" height=\"2560\" src=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-scaled.jpg\" alt=\"L\u1ea3 Space \u306b\u4e26\u3076\u30ed\u30fc\u30ab\u30eb\u30d6\u30e9\u30f3\u30c9\u306e\u9774\" class=\"wp-image-3984\" srcset=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-scaled.jpg 1440w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-169x300.jpg 169w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-576x1024.jpg 576w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-768x1365.jpg 768w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-864x1536.jpg 864w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-1152x2048.jpg 1152w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-shoes-7x12.jpg 7w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><figcaption class=\"wp-element-caption\">\u30ed\u30fc\u30ab\u30eb\u30d6\u30e9\u30f3\u30c9\u306e\u9774\u3002\u82e5\u3044\u8cb7\u3044\u624b\u304c&#8221;\u81ea\u5206\u3078\u306e\u8d08\u308a\u3082\u306e&#8221;\u3068\u3057\u3066\u9078\u3076<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u307e\u305a\u3001\u30d9\u30c8\u30ca\u30e0\u306eZ\u4e16\u4ee3\u3068\u306f\u3069\u3093\u306a\u5c64\u304b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d9\u30c8\u30ca\u30e0\u306f\u6771\u5357\u30a2\u30b8\u30a2\u3067\u3082\u7279\u306b\u82e5\u3044\u56fd\u3067\u3001\u4eba\u53e3\u306e\u4e2d\u5fc3\u304c\u82e5\u5e74\u5c64\u306b\u5bc4\u3063\u3066\u3044\u308b\u3002\u751f\u307e\u308c\u305f\u3068\u304d\u304b\u3089\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3068SNS\u304c\u5f53\u305f\u308a\u524d\u306b\u3042\u3063\u305f\u30c7\u30b8\u30bf\u30eb\u30cd\u30a4\u30c6\u30a3\u30d6\u3067\u3001\u7d4c\u6e08\u6210\u9577\u3068\u3068\u3082\u306b\u53ef\u51e6\u5206\u6240\u5f97\u3082\u4f38\u3073\u3066\u304d\u305f\u3002\u300c\u304a\u91d1\u3092\u4f7f\u3048\u308b\u82e5\u3044\u4e16\u4ee3\u304c\u3001SNS\u3067\u56db\u516d\u6642\u4e2d\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u300d\u2014\u2014\u3053\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u6d88\u8cbb\u306e\u571f\u53f0\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>\u6307\u6a19<\/th><th>\u304a\u304a\u3088\u305d\u306e\u6c34\u6e96<\/th><th>\u51fa\u5178\u30fb\u6ce8\u8a18<\/th><\/tr><\/thead><tbody><tr><td>Z\u4e16\u4ee3\u306e\u4eba\u53e3<\/td><td>\u7d041,300\u4e07\u4eba\uff08\u7dcf\u4eba\u53e3\u306e\u7d042\u5272\uff09<\/td><td>1997\u301c2012\u5e74\u751f\u307e\u308c\u3002Friedrich Naumann\u8ca1\u56e3\uff0fPwC<\/td><\/tr><tr><td>\u82e5\u5e74\u69cb\u6210<\/td><td>\u4eba\u53e3\u306e40%\u8d85\u304c30\u6b73\u672a\u6e80<\/td><td>\u6771\u5357\u30a2\u30b8\u30a2\u3067\u3082\u7279\u306b\u82e5\u3044\u56fd<\/td><\/tr><tr><td>SNS\u5229\u7528\u8005<\/td><td>\u7d047,270\u4e07\u4eba\uff082024\u5e741\u6708\uff09<\/td><td>DataReportal\u300cDigital 2024: Vietnam\u300d<\/td><\/tr><tr><td>\u4e3b\u8981SNS<\/td><td>Facebook \u7d047,270\u4e07\uff0fTikTok \u7d046,772\u4e07\uff0fInstagram \u7d041,090\u4e07<\/td><td>\u540c\u4e0a\u3002TikTok\u30fbFB\u304c\u5727\u5012\u7684\u3067\u3001IG\u306f\u6bd4\u8f03\u7684\u5c0f\u3055\u3044<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u898b\u843d\u3068\u305b\u306a\u3044\u306e\u304c\u3001\u305d\u306e\u30c7\u30b8\u30bf\u30eb\u306e\u4e2d\u8eab\u3060\u3002\u540c\u3058SNS\u5927\u56fd\u3067\u3082\u3001\u30d9\u30c8\u30ca\u30e0\u306fInstagram\u306e\u5229\u7528\u8005\u304cFacebook\u3084TikTok\u306b\u304f\u3089\u3079\u3066\u3050\u3063\u3068\u5c11\u306a\u3044\u3002\u5199\u771f\u6620\u3048\u306eIG\u3088\u308a\u3082\u3001\u52d5\u753b\u3068\u30e9\u30a4\u30d6\u306eTikTok\u3001\u305d\u3057\u3066\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306eFacebook\u304c\u65e5\u5e38\u306e\u4e2d\u5fc3\u306b\u3042\u308b\u3002\u3053\u3053\u3092\u53d6\u308a\u9055\u3048\u308b\u3068\u3001&#8221;\u3069\u3053\u3067\u767a\u4fe1\u3059\u308c\u3070\u82e5\u8005\u306b\u5c4a\u304f\u304b&#8221;\u3092\u8aad\u307f\u9055\u3048\u308b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u2460 \u9078\u3076\u57fa\u6e96\u306f\u300c\u77e5\u540d\u5ea6\u300d\u3088\u308a\u300c\u5171\u611f\u300d<\/h2>\n\n\n\n<p 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Lace\u306e\u300c\u4f53\u578b\u306b\u304b\u304b\u308f\u3089\u305a\u5fc3\u5730\u3088\u304f\u300d\u3068\u3044\u3063\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u306f\u3001\u300c\u30e2\u30c7\u30eb\u304c\u7740\u308b\u61a7\u308c\u306e\u670d\u300d\u3067\u306f\u306a\u304f\u300c\u81ea\u5206\u3067\u3082\u7740\u3089\u308c\u308b\u670d\u300d\u3068\u3044\u3046\u89aa\u8fd1\u611f\u3092\u751f\u3080\u3002\u3053\u306e\u8ddd\u96e2\u306e\u8fd1\u3055\u304c\u3001\u5171\u611f\u3092\u305d\u306e\u307e\u307e\u8cfc\u5165\u306b\u3064\u306a\u3052\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<p 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class=\"wp-block-table is-style-stripes\"><table><tbody><tr><th>\u9078\u3076\u57fa\u6e96<\/th><td>\u77e5\u540d\u5ea6\u30fb\u4fa1\u683c \u2192\u300c\u81ea\u5206\u306e\u4fa1\u5024\u89b3\u306b\u5408\u3046\u304b\u300d<\/td><\/tr><tr><th>\u97ff\u304f\u8981\u7d20<\/th><td>\u5927\u624b\u306e\u5e83\u544a \u2192 \u4e16\u754c\u89b3\u30fb\u4f5c\u308a\u624b\u306e\u9854\u30fb\u89aa\u8fd1\u611f<\/td><\/tr><tr><th>\u89aa\u8fd1\u611f<\/th><td>&#8220;\u666e\u901a\u306e\u500b\u4eba&#8221;\u304c\u767a\u4fe1 \u2192\u300c\u81ea\u5206\u3067\u3082\u7740\u3089\u308c\u308b\u300d<\/td><\/tr><tr><th>\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb<\/th><td>\u8a9e\u3089\u308c\u308b\u304c\u3001\u5b9f\u8cfc\u8cb7\u306f\u4fa1\u683c\u30fb\u30c8\u30ec\u30f3\u30c9\u30fb\u793e\u4f1a\u7684\u8a3c\u660e\u304c\u512a\u5148<\/td><\/tr><tr><th>\u81ea\u56fd\u30d6\u30e9\u30f3\u30c9<\/th><td>\u7121\u540d\u3067\u3082\u5171\u611f\u3067\u304d\u308c\u3070\u8ff7\u308f\u305a\u652f\u6301<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1440\" height=\"2560\" src=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-scaled.jpg\" alt=\"L\u1ea3 Space \u306e\u30d0\u30c3\u30b0\u30fb\u9774\u306a\u3069\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u306e\u4ec0\u5668\" class=\"wp-image-3983\" srcset=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-scaled.jpg 1440w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-169x300.jpg 169w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-576x1024.jpg 576w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-768x1365.jpg 768w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-864x1536.jpg 864w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-1152x2048.jpg 1152w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-accessories-7x12.jpg 7w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><figcaption class=\"wp-element-caption\">\u30d0\u30c3\u30b0\u3084\u5c0f\u7269\u3082\u3001SNS\u3067\u898b\u3064\u3051\u3066\u305d\u306e\u5834\u3067\u30c1\u30a7\u30c3\u30af\u3059\u308b\u5bfe\u8c61\u306b\u306a\u308b<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u2461 \u8cb7\u3044\u65b9\u304c\u5909\u308f\u3063\u305f\u2014\u2014\u30b9\u30de\u30db\u306e\u52d5\u753b\u304b\u3089\u3001\u305d\u306e\u5834\u3067\u8cb7\u3046<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u9078\u3073\u65b9\u3068\u540c\u3058\u304f\u3089\u3044\u5909\u308f\u3063\u305f\u306e\u304c\u3001\u8cb7\u3044\u65b9\u3060\u3002\u30d9\u30c8\u30ca\u30e0\u306eZ\u4e16\u4ee3\u306f\u3001Facebook\u30fbInstagram\u30fbTikTok\u3067\u65e5\u3005\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3092\u8ffd\u3044\u3001\u52d5\u753b\u3067\u898b\u3064\u3051\u305f\u670d\u3092\u305d\u306e\u307e\u307e\u30ea\u30f3\u30af\u304b\u3089\u8cb7\u3046\u3002\u5e97\u3067\u8a66\u7740\u3057\u3066\u304b\u3089\u3001\u3067\u306f\u306a\u304f\u300c\u898b\u3064\u3051\u3066\u5373\u8cfc\u5165\u300d\u304c\u5f53\u305f\u308a\u524d\u306b\u306a\u3063\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u306e\u821e\u53f0\u306fInstagram\u3060\u3051\u3067\u306f\u306a\u3044\u3002\u3080\u3057\u308d\u30d9\u30c8\u30ca\u30e0\u3067\u306f\u3001Facebook\u3068\u52d5\u753b\u306eTikTok\u304c\u65e5\u5e38\u306e\u4e2d\u5fc3\u306b\u3042\u308b\u3002\u901a\u8ca9\u30e2\u30fc\u30eb\u306eShopee\u3084TikTok Shop\u3067\u3001\u52d5\u753b\u3084\u30e9\u30a4\u30d6\u914d\u4fe1\u304b\u3089\u76f4\u63a5\u8cb7\u3046\u6d41\u308c\u304c\u4e00\u6c17\u306b\u5e83\u304c\u3063\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>\u6307\u6a19<\/th><th>2024\u5e74\u306e\u6c34\u6e96<\/th><th>\u51fa\u5178\u30fb\u6ce8\u8a18<\/th><\/tr><\/thead><tbody><tr><td>\u4e3b\u89814\u30e2\u30fc\u30eb\u306e\u6d41\u901a\u984d<\/td><td>\u524d\u5e74\u6bd440%\u5897\u306e\u7d04138\u5104USD<\/td><td>YouNet ECI\uff08Shopee\uff0fLazada\uff0fTikTok Shop\uff0fTiki\uff09<\/td><\/tr><tr><td>TikTok Shop<\/td><td>\u7d0438\u5104USD\u30fb\u30b7\u30a7\u30a2\u7d0427%<\/td><td>\u767a\u898b\u578b\u30b3\u30de\u30fc\u30b9\u306e\u4e3b\u5f79\u3068\u3057\u3066\u6025\u4f38<\/td><\/tr><tr><td>\u6700\u5927\u30ab\u30c6\u30b4\u30ea<\/td><td>\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30fb\u30a2\u30af\u30bb\u304c\u53d6\u5f15\u984d\u30c8\u30c3\u30d7<\/td><td>2024\u5e74Q1\u3067\u7d0423.4\u5146VND\uff084\u30e2\u30fc\u30eb\u6a2a\u65ad\uff0fYouNet ECI\uff09<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u691c\u7d22\u3057\u3066\u8cb7\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u52d5\u753b\u3084\u30e9\u30a4\u30d6\u3067\u300c\u898b\u3064\u3051\u3066\u3001\u305d\u306e\u5834\u3067\u8cb7\u3046\u300d\u2014\u2014\u3044\u308f\u3086\u308b\u30b7\u30e7\u30c3\u30d1\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u304c\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3067\u3068\u308a\u308f\u3051\u5f37\u3044\u3002Instagram\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u4e16\u754c\u89b3\u3092\u898b\u305b\u308b\u5834\u3068\u3057\u3066\u52b9\u304f\u304c\u3001\u5b9f\u969b\u306b\u6570\u3092\u52d5\u304b\u3057\u3066\u3044\u308b\u306e\u306fTikTok\u3068Shopee\u3060\u3001\u3068\u3044\u3046\u306e\u304c\u30d9\u30c8\u30ca\u30e0\u306e\u7279\u5fb4\u3060\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3068\u308a\u308f\u3051\u52e2\u3044\u304c\u3042\u308b\u306e\u304c\u30e9\u30a4\u30d6\u914d\u4fe1\u3067\u306e\u8ca9\u58f2\u3060\u3002\u30db\u30b9\u30c8\u304c\u5b9f\u6f14\u3057\u306a\u304c\u3089\u58f2\u308b\u30e9\u30a4\u30d6\u30b3\u30de\u30fc\u30b9\u306f\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3068\u76f8\u6027\u304c\u3088\u304f\u3001\u5927\u578b\u30bb\u30fc\u30eb\u3067\u306f1\u56de\u306e\u914d\u4fe1\u3067\u6570\u5341\u4e07\u4ef6\u306e\u6ce8\u6587\u304c\u5165\u308b\u3088\u3046\u306a\u77ac\u9593\u3082\u751f\u307e\u308c\u3066\u3044\u308b\uff08YouNet ECI\u5831\u9053\u3002\u305f\u3060\u3057\u3053\u308c\u306f\u30d4\u30fc\u30af\u6642\u306e\u4e8b\u4f8b\u3067\u3001\u65e5\u5e38\u306e\u5e73\u5747\u5024\u3067\u306f\u306a\u3044\uff09\u3002\u300c\u30c6\u30ec\u30d3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u30b9\u30de\u30db\u3067\u3001\u3057\u304b\u3082\u53cc\u65b9\u5411\u3067\u300d\u3068\u3044\u3046\u611f\u899a\u304c\u3001\u82e5\u3044\u4e16\u4ee3\u306e\u8cb7\u3044\u7269\u306e\u5165\u53e3\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u300c\u52d5\u753b\u2192\u5373\u8cfc\u5165\u300d\u306e\u6d41\u308c\u306f\u3001\u5927\u304d\u306a\u5728\u5eab\u3084\u5b9f\u5e97\u8217\u3092\u6301\u305f\u306a\u3044\u5c0f\u3055\u306a\u30d6\u30e9\u30f3\u30c9\u306b\u6c7a\u5b9a\u7684\u306a\u5f8c\u62bc\u3057\u306b\u306a\u3063\u305f\u3002Instagram\u306eDM\u3084\u901a\u8ca9\u30e2\u30fc\u30eb\u306eShopee\u3060\u3051\u3067\u3082\u3001\u6570\u4e07\u4eba\u898f\u6a21\u306e\u30d5\u30a1\u30f3\u306b\u670d\u3092\u5c4a\u3051\u3089\u308c\u308b\u304b\u3089\u3060\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u65c5\u884c\u8005\u306b\u3068\u3063\u3066\u306f\u3001\u3053\u308c\u306f\u3080\u3057\u308d\u6717\u5831\u3060\u3002\u8857\u3067\u898b\u304b\u3051\u3066\u6c17\u306b\u5165\u3063\u305f\u670d\u3082\u3001\u5e97\u540d\u3084\u30bf\u30b0\u3092\u30b9\u30de\u30db\u3067\u691c\u7d22\u3059\u308c\u3070\u30a2\u30ab\u30a6\u30f3\u30c8\u3084\u901a\u8ca9\u30da\u30fc\u30b8\u306b\u305f\u3069\u308a\u7740\u3051\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u300c\u305d\u306e\u5834\u3067\u306f\u8cb7\u308f\u305a\u3001\u3042\u3068\u3067\u30b9\u30de\u30db\u304b\u3089\u300d\u3068\u3044\u3046\u73fe\u5730\u306e\u8cb7\u3044\u65b9\u306b\u4e57\u308c\u3070\u3001\u8377\u7269\u3092\u5897\u3084\u3055\u305a\u306b\u304a\u76ee\u5f53\u3066\u3092\u6301\u3061\u5e30\u308c\u308b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u2462 \u300c\u97d3\u56fd\u3063\u307d\u3055\u300d\u3068\u300c\u81ea\u56fd\u30d7\u30e9\u30a4\u30c9\u300d\u304c\u540c\u5c45\u3059\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d9\u30c8\u30ca\u30e0\u306eZ\u4e16\u4ee3\u306e\u30ef\u30fc\u30c9\u30ed\u30fc\u30d6\u306b\u306f\u3001\u97d3\u56fd\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306e\u5f71\u304c\u6fc3\u3044\u3002\u300c\u30b9\u30c8\u30ea\u30fc\u30c8\u00d7\u30df\u30cb\u30de\u30eb\u300d\u3092\u8ef8\u306b\u3001\u97d3\u56fd\u30a2\u30a4\u30c9\u30eb\u98a8\u306e\u3086\u3063\u305f\u308a\u3057\u305f\u30b7\u30eb\u30a8\u30c3\u30c8\u3084\u843d\u3061\u7740\u3044\u305f\u914d\u8272\u304c\u5e83\u304f\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u3002K-POP\u3068K-beauty\u304c\u6577\u3044\u305f&#8221;\u97d3\u56fd\u7684\u306a\u7f8e\u610f\u8b58&#8221;\u304c\u3001\u65e5\u3005\u306e\u7740\u3053\u306a\u3057\u306e\u4e0b\u5730\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u30b9\u30c8\u30ea\u30fc\u30c8\u306e\u5206\u91ce\u3067\u306f\u3001\u3053\u306e\u300c\u501f\u308a\u3066\u3001\u3064\u304f\u308a\u76f4\u3059\u300d\u304c\u3055\u3089\u306b\u306f\u3063\u304d\u308a\u51fa\u308b\u3002\u30a2\u30e1\u30ea\u30ab\u3084\u97d3\u56fd\u306e\u30b9\u30c8\u30ea\u30fc\u30c8\u30a6\u30a7\u30a2\u306e\u6587\u6cd5\u3092\u571f\u53f0\u306b\u3057\u306a\u304c\u3089\u3001\u30d9\u30c8\u30ca\u30e0\u3084\u30a2\u30b8\u30a2\u306e\u6587\u5316\u306e\u30e2\u30c1\u30fc\u30d5\u3001\u30ed\u30fc\u30ab\u30eb\u306a\u30b9\u30e9\u30f3\u30b0\u3084\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u4e57\u305b\u308b\u3002\u6d77\u5916\u306e\u578b\u3092\u306a\u305e\u308b\u3060\u3051\u3067\u306f\u57cb\u3082\u308c\u308b\u304b\u3089\u3053\u305d\u3001&#8221;\u81ea\u5206\u305f\u3061\u3089\u3057\u3055&#8221;\u3092\u3069\u3046\u6df7\u305c\u308b\u304b\u304c\u3001\u751f\u304d\u6b8b\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u5206\u304b\u308c\u76ee\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-scaled.jpg\" alt=\"L\u1ea3 Space \u306b\u4e26\u3076\u30d9\u30c8\u30ca\u30e0\u65b0\u4e16\u4ee3\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u306e\u68da\" class=\"wp-image-3976\" srcset=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-scaled.jpg 2560w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-300x169.jpg 300w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-1024x576.jpg 1024w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-768x432.jpg 768w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-1536x864.jpg 1536w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-2048x1152.jpg 2048w, https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-18x10.jpg 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\">SNS\u3067\u4e16\u754c\u89b3\u3092\u8a9e\u308a\u3001\u5171\u611f\u3067\u30d5\u30a1\u30f3\u3092\u80b2\u3066\u305f\u65b0\u4e16\u4ee3\u30d6\u30e9\u30f3\u30c9\u306e\u68da<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u4e16\u4ee3\u306b\u9078\u3070\u308c\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u3001\u5171\u901a\u70b9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067\u306f\u3001\u5b9f\u969b\u306bZ\u4e16\u4ee3\u306e\u652f\u6301\u3092\u96c6\u3081\u3066\u3044\u308b\u306e\u306f\u3069\u3093\u306a\u30d6\u30e9\u30f3\u30c9\u304b\u3002\u30bf\u30a4\u30d7\u306f\u9055\u3048\u3069\u3001\u5171\u901a\u3059\u308b\u306e\u306f\u300cSNS\u3067\u4e16\u754c\u89b3\u3092\u8a9e\u308a\u3001\u5171\u611f\u3067\u30d5\u30a1\u30f3\u3092\u80b2\u3066\u3066\u3044\u308b\u300d\u70b9\u3060\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.instagram.com\/she.by.shi\/\" target=\"_blank\" rel=\"noopener\">She by Shi<\/a>\uff08\u30db\u30fc\u30c1\u30df\u30f3\uff09\uff5c\u9bae\u3084\u304b\u306a\u8272\u67c4\u306e\u624b\u9803\u306a\u5973\u6027\u30ab\u30b8\u30e5\u30a2\u30eb\u3002&#8221;\u30b7\u30c6\u30a3\u30ac\u30fc\u30eb&#8221;\u5c64\u306e\u65e5\u5e38\u7740<\/li><li><a href=\"https:\/\/www.instagram.com\/nhakholiti\/\" target=\"_blank\" rel=\"noopener\">Nh\u00e0 kho Liti<\/a>\uff08\u30db\u30fc\u30c1\u30df\u30f3\uff09\uff5c\u97d3\u56fd\u98a8\u30c8\u30ec\u30f3\u30c9\u3092\u3044\u3061\u65e9\u304f\u53d6\u308a\u8fbc\u3080\u30df\u30c9\u30eb\u30d7\u30e9\u30a4\u30b9<\/li><li><a href=\"https:\/\/www.instagram.com\/usthebasic\/\" target=\"_blank\" rel=\"noopener\">usthebasic<\/a>\uff08\u30db\u30fc\u30c1\u30df\u30f3\uff09\uff5c\u30d9\u30fc\u30b7\u30c3\u30af\u8def\u7dda\u3067\u5b66\u751f\u301c\u82e5\u5e74\u5c64\u306b\u6d78\u900f<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30c8\u30ea\u30fc\u30c8\u5bc4\u308a\u306e\u5c64\u3082\u539a\u3044\u3002\u82e5\u8005\u30a2\u30ef\u30fc\u30c9\u3067\u300c\u6700\u3082\u611b\u3055\u308c\u308b\u30e6\u30fc\u30b9\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d6\u30e9\u30f3\u30c9\u300d\u306b\u9078\u3070\u308c\u305f<strong>DirtyCoins<\/strong>\u3001\u72ec\u81ea\u30d5\u30a1\u30d6\u30ea\u30c3\u30af\u3092\u63b2\u3052\u308b<strong>Levents<\/strong>\u3001\u30d9\u30c8\u30ca\u30e0\u3084\u30a2\u30b8\u30a2\u306e\u6587\u5316\u8981\u7d20\u3092\u30b9\u30c8\u30ea\u30fc\u30c8\u306b\u843d\u3068\u3057\u8fbc\u3080<strong>Degrey<\/strong>\u306a\u3069\u3001\u56fd\u7523\u30b9\u30c8\u30ea\u30fc\u30c8\u30d6\u30e9\u30f3\u30c9\u304cZ\u4e16\u4ee3\u306e\u65e5\u5e38\u7740\u3068\u3057\u3066\u5b9a\u7740\u3057\u3066\u3044\u308b\u3002\u30e1\u30f3\u30baD2C\u306e<strong>Coolmate<\/strong>\u306e\u3088\u3046\u306b\u3001\u6a5f\u80fd\u6027\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u5b8c\u7d50\u3067\u4f38\u3073\u305f\u4f8b\u3082\u3042\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u3067\u898b\u843d\u3068\u3057\u305f\u304f\u306a\u3044\u306e\u304c\u3001\u4f38\u3073\u65b9\u306b\u306f\u4e8c\u3064\u306e\u9053\u304c\u3042\u308b\u3053\u3068\u3060\u3002\u3072\u3068\u3064\u306f\u3001\u65e5\u5e38\u7740\u3067\u5171\u611f\u3092\u7a4d\u307f\u4e0a\u3052\u308b&#8221;\u89aa\u8fd1\u611f&#8221;\u306e\u9053\u3002\u3082\u3046\u3072\u3068\u3064\u306f\u3001\u6d77\u5916\u30bb\u30ec\u30d6\u3084K-POP\u30a2\u30a4\u30c9\u30eb\u304c\u7740\u305f\u3053\u3068\u3067\u4e00\u6c17\u306b\u77e5\u3089\u308c\u308b&#8221;\u61a7\u308c&#8221;\u306e\u9053\u3060\u3002Jennie\u304c\u306f\u3044\u305f\u30b9\u30ab\u30fc\u30c8\u306eLSEOUL\u3001Bella Hadid\u3089\u304c\u7740\u305fFanc\u00ec Club\u306f\u5f8c\u8005\u3067\u3001\u3053\u308c\u306fK-POP\u3068\u540c\u3058\u300c\u30b9\u30bf\u30fc\u304c\u7740\u308b\u670d\u300d\u306e\u69cb\u9020\u3067\u8df3\u306d\u305f\u3002\u3064\u307e\u308a\u300cK-POP\u306f\u61a7\u308c\u3001\u30d9\u30c8\u30ca\u30e0\u306f\u89aa\u8fd1\u611f\u300d\u3068\u304d\u308c\u3044\u306b\u5206\u304b\u308c\u308b\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u540c\u3058\u30d9\u30c8\u30ca\u30e0\u306e\u65b0\u4e16\u4ee3\u306e\u306a\u304b\u306b\u3001\u89aa\u8fd1\u611f\u3067\u5e83\u304c\u308b\u5c64\u3068\u61a7\u308c\u3067\u8df3\u306d\u308b\u5c64\u304c\u4f75\u5b58\u3057\u3066\u3044\u308b\u3002\u3053\u306e\u4e8c\u5c64\u3067\u898b\u308b\u3068\u3001\u30b7\u30fc\u30f3\u306e\u539a\u307f\u304c\u3088\u308a\u7acb\u4f53\u7684\u306b\u898b\u3048\u3066\u304f\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3082\u3063\u3068\u5c0f\u3055\u306a\u3001\u624b\u66f8\u304d\u306e\u540d\u524d\u30ab\u30fc\u30c9\u4e00\u679a\u304b\u3089\u59cb\u307e\u308b\u3088\u3046\u306a\u30d6\u30e9\u30f3\u30c9\u3082\u540c\u3058\u3060\u3002\u30b7\u30eb\u30af\u306e\u30ef\u30f3\u30d4\u30fc\u30b9\u3084\u30ec\u30fc\u30b9\u306e\u4e0b\u7740\u3092\u3001\u5171\u611f\u3057\u3066\u304f\u308c\u308b\u5c11\u6570\u306e\u30d5\u30a1\u30f3\u306b\u5411\u3051\u3066\u4e01\u5be7\u306b\u3064\u304f\u308b\u3002\u3053\u306e\u7a4d\u307f\u91cd\u306d\u304c\u3001\u6b21\u306e\u30d2\u30c3\u30c8\u30d6\u30e9\u30f3\u30c9\u3092\u751f\u3080\u571f\u58cc\u306b\u306a\u3063\u3066\u3044\u308b\u3002\u65b0\u4e16\u4ee3\u30d6\u30e9\u30f3\u30c9\u306e\u5168\u4f53\u50cf\u3084\u3001\u30cf\u30ce\u30a4\u306e\u73fe\u5834\u306e\u69d8\u5b50\u306f\u5225\u8a18\u4e8b\u3067\u307e\u3068\u3081\u3066\u3044\u308b\u3002<\/p>\n\n\n<div class=\"swell-block-postLink\">\t\t\t<div class=\"p-blogCard -internal\" data-type=\"type1\" data-onclick=\"clickLink\">\n\t\t\t\t<div class=\"p-blogCard__inner\">\n\t\t\t\t\t<span class=\"p-blogCard__caption\">\u3042\u308f\u305b\u3066\u8aad\u307f\u305f\u3044<\/span>\n\t\t\t\t\t<div class=\"p-blogCard__thumb c-postThumb\"><figure class=\"c-postThumb__figure\"><img decoding=\"async\" src=\"https:\/\/vietnam-gift.com\/wp-content\/uploads\/2026\/07\/lala-space-racks-300x169.jpg\" alt=\"\" class=\"c-postThumb__img u-obf-cover\" width=\"320\" height=\"180\"><\/figure><\/div>\t\t\t\t\t<div class=\"p-blogCard__body\">\n\t\t\t\t\t\t<a class=\"p-blogCard__title\" href=\"https:\/\/vietnam-gift.com\/en\/editorial\/vietnam-fashion-trend\/\">\u30d9\u30c8\u30ca\u30e0\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306f\u306a\u305c\u4eca\u304a\u3082\u3057\u308d\u3044\u306e\u304b\uff5c\u6570\u5b57\u3068\u73fe\u5730\u3067\u8aad\u3080\u65b0\u4e16\u4ee3\u30ed\u30fc\u30ab\u30eb\u30d6\u30e9\u30f3\u30c9\u306e\u6f6e\u6d41<\/a>\n\t\t\t\t\t\t<span class=\"p-blogCard__excerpt\">\u30d9\u30c8\u30ca\u30e0\u306e\u30ed\u30fc\u30ab\u30eb\u30a2\u30d1\u30ec\u30eb\u304c\u306a\u305c\u4eca\u304a\u3082\u3057\u308d\u3044\u306e\u304b\u3002\u5e02\u5834\u306e\u6570\u5b57\u3001K-fashion\u306e\u8ffd\u3044\u98a8\u3001Z\u4e16\u4ee3\u306eSNS\u8cfc\u8cb7\u3001D2C\u751f\u614b\u7cfb\u3068\u3044\u30464\u3064\u306e\u80cc\u9aa8\u3067\u300c\u306a\u305c\u4eca\u304b\u300d\u3092\u8aad\u307f\u89e3\u304d\u3001\u4f38\u3073\u308b\u65b0\u4e16\u4ee3\u30d6\u30e9\u30f3\u30c9\u3092\u4e8b\u4f8b\u3067\u7d39\u4ecb\u3059\u308b\u30ec\u30dd\u30fc\u30c8\u3002<\/span>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\n<div class=\"vg-ednote\"><div class=\"vg-ednote__label\">\u7de8\u96c6\u8005\u306e\u30b3\u30e1\u30f3\u30c8<\/div><p>\u5e97\u5185\u306e\u9774\u3092\u624b\u306b\u53d6\u3063\u305f\u3068\u304d\u3001\u5024\u672d\u306b\u300cTo: 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